Friday, June 28, 2013

Marketing Ploy

First it was the low fat craze, then 100 calorie packs, then more protein, then whole grain, and now energy is the new trick to market junk as health food. Most of these foods are not health foods or even healthy. Some of the bars are glorified candy bars.

The most recent product I have seen is cranenergy by Ocean Spray.  This is a product now with extra caffeine in juice.  I don’t get it.  Am I missing something?  Do we really need caffeinated juice?

What do you think?

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